Our Privacy Policy

Last Updated: January 22, 2026

Alora Pharmaceuticals, LLC, as well as our subsidiaries and affiliates (collectively, “Alora,” “we,” “us,” and “our”), is committed to protecting the privacy and security of your Personal Information. This privacy policy (“Privacy Policy” or “Policy”) describes how we process the personal information we collect in the course of providing our products and services (the “Services”), which includes when you visit our websites (including but not limited to www.alorapharma.com, www.acellapharma.com, www.avionrx.com, www.glendalepharmacy.com, www.osmotica.com, www.sovpharm.com, www.trigenlab.com, www.verticalpharma.com, any website for any of our, any subsidiary’s or affiliate’s products or any other site that posts this policy (collectively, our “Sites”)), apply for a job with us, or otherwise interact with us directly or indirectly.

You may also review our Consumer Health Data Privacy Policy here. With respect to any Protected Health Information, as defined under the Health Insurance Portability and Accountability Act (“HIPAA”), you may review our Notice of Privacy Practices here.

Information Collected

“Personal Information” refers to any information that identifies, relates to, describes, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular individual.

The Personal Information we collect about you depends on your relationship with us and the Alora entity with which you interact. We may collect Personal Information directly from individuals (e.g., from consumers who sign up for our savings coupons, from our business to business contacts, etc.), indirectly via tracking technologies on our Sites, from third parties that provide your information with your authorization or otherwise on your behalf (e.g., pseudonymized data about clinical trial subjects, information about patients from prescribers), or from other sources such as advertising and market research partners, social media, or public databases. The Personal Information we may collect includes the following:

Contact details such as name, email address, phone number, and address
Account information such as username and password
Professional information such as employer, job title, business contact information, and education or employment history (or any other information you provide in connection with an application for employment, including protected classification characteristics when provided on a voluntary basis)
Insurance information such as insurance policy number or other health insurance information
Commercial information such as samples, products or services purchased, obtained, or considered
Payment and billing information
Sensitive Personal Information such as precise geolocation, biometric data, and health data (including information pertaining to reproductive health)
Inferences drawn from any of the information listed above to create a profile about you reflecting your preferences, characteristics, behavior, and attitudes

We may also collect Personal Information automatically using various tracking technologies on our Sites. The information collected by these tracking technologies may include IP address, precise geolocation, referring URL, device ID, web browser characteristics, and date and time of activity. See further information in the section below.

Cookies and Other Tracking Technologies

Like most websites, our Sites use cookies and other tracking technologies such as pixels. Cookies are small text files that are transferred to your computer by a website. All of our Sites use the following types of cookies:

Necessary Cookies: These cookies are required for the Sites to function and cannot be switched off. They are usually only set in response to your request for services, such as setting your privacy preferences or filling in forms. You can set your browser to block or alert you about these cookies, but if you do so, some parts of the Sites may not work.
Functional Cookies: These cookies enable the Sites to provide enhanced functionality and personalization by remembering certain user preferences.

Additionally, some of our Sites may use either or both of the following types of cookies:

Analytics Cookies: These cookies allow us to count visits and traffic sources to our Sites so we can measure and improve the performance of our Sites. They help us to know which pages are the most and least popular and see how visitors move around the Sites. We may also use these types of cookies to gauge how you interact with our marketing emails.
Advertising Cookies: These cookies collect information about your browsing activities to understand your interests in order to display advertising that may be relevant to you, based on your online activity. Third-party advertising partners may use these cookies to collect information about you and show you relevant ads on other sites or applications. If you do not allow these cookies, you may still receive advertising, but it may be less relevant to you.

Some internet browsers have “Do Not Track” or “DNT” features which, when turned on, send a signal to a website that the individual visiting the website does not wish to be tracked. Such browser features and industry standards are not uniform, so our Sites may not respond to DNT signals, but you can control your cookie preferences in the settings of your Internet browser. Please note that if you block or reject cookies and similar technologies on our Sites, functionality of the Sites may be limited.

Please note that we may engage third party analytics and advertising partners, including but not limited to, Google Analytics, who may place their own cookies and tracking technologies on our Sites. The user activity information collected by these tracking technologies may be stored and used by these partners. You can opt-out of Google Analytics by downloading Google’s Opt-Out Browser Add-on.

Information Use

We process Personal Information for a variety of purposes, including to:

Respond to your questions and communicate with customers and prospective customers.
Solicit feedback from customers and prospective customers.
Provide patient and customer support and process reports and inquiries related to quality control, returns and refunds, and adverse events.
Operate, manage, and run our business and maintain records.
Provide, develop, improve, and maintain our products and Services, including providing samples.
Engage contract research organizations and clinical trial sites to conduct clinical trials and engage in related pharmacovigilance.
Analyze and better understand consumers’ needs, preferences, and interests and conduct analysis and research.
Advertise and promote our products and Services, including by contacting you to market products, services, and topics that may be of interest to you or otherwise provide you with news, announcements, or updates.
Display user comments.
Engage with current and prospective advertisers, advocacy organizations, service providers, and third parties.
Collect and analyze information about characteristics and behavior of visitors to our Sites.
Undertake quality and safety assurance measures and conduct risk and security controls and monitoring.
Detect and prevent fraud and perform identity verification.
Perform accounting, audit, and other internal functions, such as internal investigations.
Evaluate job applicants for employment.
Comply with law, regulation, legal process, and internal policies.
Exercise and defend legal claims.
For any other purpose you may agree to at or before the time the Personal Information is collected.
Publicly disclose for posting online on the Clinical Trials Database, ClinicalTrials.gov and similar sites.
For compliance with applicable laws, rules or regulations, including but not limited to reporting payments made or gratuities offered to healthcare professionals under laws (including but not limited to the Physician Payments Sunshine Act).

We may also aggregate and/or anonymize personal information and analyze that data for statistical or any other purposes permitted by law.

Information Disclosure

We disclose Personal Information in the following ways:

To affiliates and subsidiaries within our corporate family.
To service providers who process Personal Information on our behalf, including service providers who provide order fulfillment and returns processing, data hosting, information technology support, email hosting, marketing, and analytics services, and other services for the operation of our business.
To third-party marketing, advertising, and analytics companies, who may process Personal Information for their own purposes.
To other third parties with your consent or direction.
To other third parties to protect our rights, defend or pursue a legal claim, or investigate or prosecute illegal activities.
To institutional review boards, government, or judicial authorities or agencies to comply with a subpoena, court order, governmental inquiry, legal process, legal obligation, or to protect the rights, property, or safety of other users or the public. This includes complying with adverse event reporting obligations.
To a successor entity or purchaser upon a merger, consolidation, or other corporate reorganization in which we participate, or pursuant to a financing arrangement or event of bankruptcy.

Alora does not sell Personal Information for monetary consideration, though certain of our digital analytics and advertising activities may constitute a “sale” or “sharing” of Personal Information as those terms are defined under applicable privacy laws (see further discussion in Your Privacy Rights section below).

Security

We maintain organizational, technical, and administrative measures designed to protect Personal Information against unauthorized or illegal access, destruction, use, loss, modification, or disclosure. We make reasonable efforts to provide a level of security appropriate to the risk associated with the processing of Personal Information, however, no data transmission or storage system is guaranteed to be 100% secure in all circumstances.

Retention

We retain Personal Information we collect for the time period required to fulfill the legitimate business purposes for which it was collected and to engage in the use and disclosure practices outlined in this Privacy Policy, unless a different retention period is required by applicable law, or otherwise to fulfill a legal obligation or protect our legal rights. We may also maintain for an indefinite period of time certain personal information that has been de-identified. This information is no longer considered Personal Information and we commit not to attempt to reidentify such information.

Children’s Data

Our Services are not intended for children under the age of 18 years old and we do not knowingly collect such information. In the event we learn that we have collected Personal Information from a child under age 18, we will delete it in accordance with applicable law. If you believe that we might have Personal Information from or about a child under 18, please contact us by one of the means identified in the “Contact Us” section below.

Third Party Links

The Alora Sites may provide links to websites or other online platforms operated by third parties and/or may include embedded capabilities (e.g., embedded video players). If you follow links to sites not affiliated or controlled by us, or utilize such third party embedded products, you should review the privacy and security policies on those sites and any other applicable terms and conditions. We do not guarantee and are not responsible for the privacy or security of third party sites or embedded products, and encourage you to review the privacy and security practices of any third party site you visit to understand how the operator of the site handles Personal Information.

Your Privacy Choices

You may opt-out of receiving email marketing communications from us by clicking the unsubscribe link included in our emails or contacting us. Please note that we may still send you transactional and administrative emails even if you opt out of marketing communications.

You may opt-out of receiving automated text message marketing communications from us by replying “STOP” to the message or contacting us. Please note that we may still send you transactional and administrative text messages even if you opt-out of marketing communications.

Based on where you live, you may have additional rights regarding your Personal Information (see further information in the Your Privacy Rights section below).

Your Privacy Rights

Depending on your jurisdiction of residence, you may have some or all of the privacy rights listed below with respect to the Personal Information we maintain about you. Depending on the jurisdiction, these rights may apply specifically to consumer health data. Please note that these rights are not absolute, may apply only in certain circumstances and, in certain cases, we may decline your request as permitted by law.

Right to Confirm / Access / Know. You may have the right to request access to Personal Information that we hold about you, including details relating to the ways in which we collect, use, and share your information. Residents of California have the right to know the categories of Personal Information we have collected about them, the categories of sources from which the Personal Information is collected, the categories of Personal Information sold, shared, or disclosed, the business or commercial purpose for selling, sharing, or disclosing the Personal Information, and the categories of third parties to whom we have sold, shared, or disclosed their Personal Information. California’s “Shine the Light” law also permits users of our Sites that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes.
Right to Delete. You may have the right to request that we delete Personal Information we maintain about you.
Right to Correct. You may have the right to request that we correct inaccurate Personal Information we maintain about you.
Right of Portability. You may have the right to receive a copy of the Personal Information we hold about you and to request that we transfer it to a third party.
Right to Withdraw Consent. You may have the right to withdraw your consent to processing of your Personal Information.
Right to Opt-Out. You may have the right to opt-out of certain uses of your Personal Information such as for (i) targeted advertising, (ii) “sale” or “sharing” for cross-context behavioral advertising, or (iii) profiling or automated decision-making activities that result in a legal or similarly significant effect on you. You can opt-out of uses (i) and (ii) by adjusting your cookies settings to reject analytics and advertising cookies. Additionally, if you visit our Sites with the Global Privacy Control opt-out preference signal enabled, if required by law, our advertising partners will treat that signal as a request to opt-out of "sale," "sharing," or targeted advertising. Please note your request may apply only to the browser or device from which you submit the request. Learn more about the Global Privacy Control here.

Requests to exercise these rights may be made using the contact information listed at the end of this Policy, or as otherwise described in this section. Only you, or as permitted by law, a person that you authorize to act on your behalf, may make a request related to your Personal Information. For certain requests, we must verify your request before we can fulfill it. Verifying your request will require you to provide sufficient information for us to reasonably verify that you are the person about whom we collected Personal Information or that the requestor is authorized to act on your behalf. We will not discriminate against you for exercising your privacy rights.

Additional Information for California Residents

This section provides additional disclosures for residents of California, as required by the California Consumer Privacy Act, as amended (“CCPA”). Please remember that the information we collect varies based on our relationship with you and note that certain Personal Information or activities are not reflected in this section because they are exempt from the CCPA.

CCPA Categories of Personal Information We Collect and How and Why We Collect Them

We collect the following categories of Personal Information about California consumers. This information may be, or have been, collected directly from you, automatically when you use our Services, or from third parties.

Identifiers, including real name, alias, postal address, unique personal identifier, online identifier, IP address, email address, account name, social security number, or other similar identifiers.
Personal Information described in Cal. Civ. Code § 1798.80(e), including name, signature, address, telephone number, education, employment, employment history, bank account information, credit card number, debit card number, or other financial information.
Characteristics of protected classifications under California or federal law, including age and date of birth, gender, medical condition, or disability.
Commercial information, including records of samples, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies.
Biometric information, including biometric information collected in the clinical trial context. To the extent we collect this information, it is pseudonymized.
Internet or other electronic network activity information, including Internet or other similar activity, browsing history, search history, information about a consumer’s interaction with our Sites.
Geolocation data, including location data inferred from your device IP address.
Audio, electronic, visual, thermal, olfactory, or similar information, including audio recordings of customer calls.
Professional or employment-related information, including business contact information as well as information collected during the hiring process.
Non-public education information, including transcripts or other information which may be collected during the hiring process.
Inferences used to create a profile reflecting the consumer’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes.
Sensitive Personal Information, including information collected and analyzed concerning a consumer’s health; biometric data; account log-credentials; precise geolocation; and citizenship or immigration status. Note that citizenship and immigration status is collected in the job applicant context. To the extent we collect sensitive personal information, we do not use it to infer characteristics about individuals.

We use the Personal Information we collect for the purposes described in the “Information Use” section above.

CCPA Categories of Personal Information Disclosed

We disclose all of the above categories of Personal Information to service providers or to other third parties as described in the “Information Disclosure” section above. Note that disclosures made to service providers are made for a business purpose under the CCPA, disclosures made to government agencies are made for purposes of complying with law, and disclosures made to other third parties are made pursuant to the individual’s consent.

CCPA Categories of Personal Information Sold or Shared

Under the CCPA, a “sale” of Personal Information does not necessarily involve an exchange of money. Instead, a sale also includes disclosures of Personal Information to third parties who may use the information for their own purposes, such as analytics and advertising partners. Similarly, under California law, “sharing” Personal Information refers to disclosing of Personal Information to third parties for cross-context behavioral advertising. Per these definitions, we may sell and share the following categories of Personal Information to third party analytics and advertising partners:

Identifiers
Personal Information described in Cal. Civ. Code § 1798.80(e)
Commercial information
Internet or other electronic network activity information
Geolocation data
Inferences
Sensitive Personal Information (i.e., precise geolocation)

Privacy Rights for California Residents Relating to Your Personal Information

Please refer to the “Your Privacy Rights” section above for information regarding the rights you have with respect to your Personal Information and how to exercise them.

International Users

Alora and its affiliates are located in the U.S. By visiting the Sites or using the Services, you acknowledge and agree that your Personal Information may be processed as set forth in this Privacy Policy and it may be processed in a country other than your country of residence, where laws regarding processing of Personal Information may be less stringent than the laws in your country.

Changes to This Policy

This Policy is subject to change at our discretion, which will be indicated by updating the “Last Updated” date at the top of the Policy. Your continued use of the Services after any update to this Policy will constitute your acceptance of any changes.

Contact Information

If you have questions about anything contained in this Privacy Policy, including how your Personal Information is used, or if you would like to exercise your privacy choices or rights, please contact us at:

1880 McFarland Parkway
Alpharetta, GA 30005

privacy@alorapharma.com

1-800-541-4802